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Staples




Description


A black woman walks into an office area. She is apparently the boss. She wears a light blue sweater and has some id-tags around her neck. In her right hand she holds a red Staples Easy Button. She's telling her people how to save money at Staples. She starts to leave the room, when one of her employees gestures with a coffee mug. It's what he uses the most. His eyes are bulged out, clearly he drinks too much coffee. Then, we switch to a shot of a Staples Rewards card, it flips over. A caption reads, "Offer valid on ink and toner, case and ream paper and Staples Copy and Printer Center only. Valid US only. Excludes HP ink. See a store associate or visit www.staplesrewards.com for details. The card flips and becomes "10%". Then, we see Copies, Paper, and Ink on shelves to the left. The fill up. Then we see the easy button and a hand reaching out to press it. It looks like it may be the boss' hand. Finally, a shot of the Staples logo with the "that was easy" slogan and www.staples.com .

Transcript

Listen up everybody. The easy button now gets us 10% back on the things we use the most. Coffee? No. Introducing the new Staples Rewards program. It's free and you get 10% back on ink paper and copies to spend at Staples. That was easy.




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  7-May-2007 2:13pm created by bill
  21-Jun-2007 10:07am last update by bill


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