This advertisement opens with a boy walking into a typical American living room. He's carrying a present in a blue box with a yellow ribbon (Best Buy colors). He hands it to his mother as he wishes her a happy mother's day. Mom is excited, she loves it. She gives him a big hug, but the kid seems a little confused by this. There's a close-up of the kid's face as he has a voiced-over thought, imagining what else he might not know about her. Then, there's a crazy sequence showing his mother wearing 80s clothing, doing some break-dancing on a stage with a boom-box. We then switch to a shot of a Best Buy sales person against a dark background. She's gesturing and showing us some electronics. The shot quickly moves to show various gadgets highlighted in an animated way. The exit shot shows the Best Buy tag logo and the slogan "more ways to shop".
Transcript
Happy Mother's day, mom. Wow! Honey, I love it. It's exactly what I wanted! Huh, I didn't know she'd like it that much. I wonder what else I don't know about her. *disco music* Hm. There's a lot you might not know about your mom. But, know this, she's into electronics. And this week only, but this Kodak digital camera and digital photo frame for just $229.99. Wow mom, at Best Buy.